{"id":131932,"date":"2026-04-17T20:19:02","date_gmt":"2026-04-17T20:19:02","guid":{"rendered":"http:\/\/69e165e6369847b59bfc1868"},"modified":"2026-04-17T20:19:02","modified_gmt":"2026-04-17T20:19:02","slug":"el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales","status":"publish","type":"post","link":"https:\/\/sarmiento24h.com\/?p=131932","title":{"rendered":"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales?"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/media.es.wired.com\/photos\/69e165e5216a3791e8926a80\/16:9\/w_1280,c_limit\/Geese-Psyop-Culture-2250514351.jpg\" class=\"ff-og-image-inserted\"><\/div>\n<p>Para una industria que sol\u00eda sobornar a los locutores de radio con cenas de lujo, pases para el backstage y coca\u00edna a cambio de tiempo en antena, todo sigue igual. Algunos fans abrigan la ingenua esperanza de que los artistas independientes sean juzgados con un criterio diferente, quiz\u00e1s incluso m\u00e1s exigente. A nadie le molesta que las estrellas del pop de las grandes discogr\u00e1ficas hagan este tipo de cosas; es lo esperado. Pero las bandas que se ganan su credibilidad con esfuerzo pueden verse perjudicadas.<\/p>\n<p>Como se\u00f1al\u00f3 recientemente Darren Hemmings, autor de la popular newsletter <em>Network Notes<\/em>, especializado en el sector, y fundador de la agencia de marketing brit\u00e1nica Motive Unknown: \u201cEl da\u00f1o a la reputaci\u00f3n es lo m\u00e1s dif\u00edcil de superar. En el mundo del arte, ser tachado de falso o de producto dise\u00f1ado puede hacer que tu credibilidad desaparezca a un ritmo alarmante\u201d.<\/p>\n<p>\u201cCreo que la gente tiene una visi\u00f3n demasiado idealizada de los artistas que no pertenecen a grandes discogr\u00e1ficas, o incluso de aquellos que parecen contraculturales\u201d, afirma McLamb. \u201cEste tipo de marketing parece ser lo que se necesita para destacar entre el ruido algor\u00edtmico\u201d.<\/p>\n<p>Chaotic Good no llega a admitir que utiliz\u00f3 cuentas falsas de fans, o bots, para generar expectaci\u00f3n en torno a <em>Getting Killed<\/em> de Geese y <em>Heavy Metal<\/em> de Winter (2024) . Las cuentas que impulsan el debate son, en cierto modo, \u201caut\u00e9nticas\u201d: personalizadas, dise\u00f1adas y supervisadas directamente por el equipo interno de relaciones p\u00fablicas, que trabaja desde sus tel\u00e9fonos inteligentes. Tarsia insiste en que los equipos de Chaotic Good \u201cnunca utilizan estrategias que impliquen la inflaci\u00f3n artificial de las cifras de <em>streaming<\/em> o redes sociales\u201d.<\/p>\n<p>Seg\u00fan Tarsia, Geese ha trabajado arduamente para construir una comunidad s\u00f3lida y aut\u00e9ntica, logrando as\u00ed su \u00e9xito reciente. \u00abValoramos y somos conscientes de la relaci\u00f3n entre los fans y el artista, y queremos fomentar esa conexi\u00f3n, no forzarla. Nos oponemos rotundamente al uso de granjas de bots, y nuestro equipo est\u00e1 compuesto exclusivamente por verdaderos aficionados a la m\u00fasica\u00bb.<\/p>\n<p>La idea de que una agencia de relaciones p\u00fablicas cree decenas de cuentas en redes sociales para promocionar nueva m\u00fasica o artistas puede parecer un tanto siniestra, en parte porque la mera existencia de una cuenta presupone, sin duda, la existencia de un usuario aut\u00f3nomo detr\u00e1s de ella. Por otro lado, \u00bfes esto realmente diferente a que decenas de blogs musicales republiquen los mismos comunicados de prensa promocionando la misma m\u00fasica y las mismas bandas? Estas t\u00e1cticas siguen una regla de oro del discurso <em>online<\/em>, que otro de los socios fundadores de Chaotic Good resumi\u00f3 en aquella entrevista <em>con Billboard<\/em>: \u201cTodo en internet es falso\u201d.<\/p>\n<p>Por su parte, McLamb afirma que este tipo de campa\u00f1as de marketing <em>online<\/em> \u201cno son ni m\u00e1s ni menos nefastas que cualquier otra pr\u00e1ctica que haya existido en la industria musical desde siempre\u201d. Al pregunt\u00e1rsele si alguna vez consentir\u00eda este tipo de t\u00e1cticas de marketing que imitan tendencias para promocionar su propia m\u00fasica, McLamb es categ\u00f3rica: s\u00ed lo har\u00eda.<\/p>\n<p><em>Art\u00edculo publicado en <a href=\"https:\/\/www.wired.com\/story\/geese-chaotic-good-marketing-industry-plant\/\">WIRED<\/a>, adaptado por Manuel de Le\u00f3n.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Para una industria que sol\u00eda sobornar a&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":131933,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[46],"tags":[],"class_list":["post-131932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tecnologia"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales? - Sarmiento24h<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sarmiento24h.com\/?p=131932\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales? - Sarmiento24h\" \/>\n<meta property=\"og:description\" content=\"Para una industria que sol\u00eda sobornar a&#046;&#046;&#046;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sarmiento24h.com\/?p=131932\" \/>\n<meta property=\"og:site_name\" content=\"Sarmiento24h\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/s24hnoticias\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-17T20:19:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/media.es.wired.com\/photos\/69e165e5216a3791e8926a80\/16:9\/w_1280,c_limit\/Geese-Psyop-Culture-2250514351.jpg\" \/>\n<meta name=\"author\" content=\"sarmiento24h@gmail.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@sarmiento24h\" \/>\n<meta name=\"twitter:site\" content=\"@sarmiento24h\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"sarmiento24h@gmail.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932\"},\"author\":{\"name\":\"sarmiento24h@gmail.com\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/#\\\/schema\\\/person\\\/d653a59725ad629a7e0429af7b939d4d\"},\"headline\":\"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales?\",\"datePublished\":\"2026-04-17T20:19:02+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932\"},\"wordCount\":564,\"publisher\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sarmiento24h.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales.jpg\",\"articleSection\":[\"Tecnologia\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932\",\"url\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932\",\"name\":\"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales? - Sarmiento24h\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/sarmiento24h.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales.jpg\",\"datePublished\":\"2026-04-17T20:19:02+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932#primaryimage\",\"url\":\"https:\\\/\\\/sarmiento24h.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales.jpg\",\"contentUrl\":\"https:\\\/\\\/sarmiento24h.com\\\/wp-content\\\/uploads\\\/2026\\\/04\\\/el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales.jpg\",\"width\":1280,\"height\":720},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/?p=131932#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sarmiento24h.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/#website\",\"url\":\"https:\\\/\\\/sarmiento24h.com\\\/\",\"name\":\"Sarmiento24h\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sarmiento24h.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/#organization\",\"name\":\"Sarmiento24h\",\"url\":\"https:\\\/\\\/sarmiento24h.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/sarmiento24h.com\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/AddText_12-16-10.30.52.jpg\",\"contentUrl\":\"https:\\\/\\\/sarmiento24h.com\\\/wp-content\\\/uploads\\\/2025\\\/12\\\/AddText_12-16-10.30.52.jpg\",\"width\":1220,\"height\":324,\"caption\":\"Sarmiento24h\"},\"image\":{\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/facebook.com\\\/s24hnoticias\",\"https:\\\/\\\/x.com\\\/sarmiento24h\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/#\\\/schema\\\/person\\\/d653a59725ad629a7e0429af7b939d4d\",\"name\":\"sarmiento24h@gmail.com\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/sarmiento24h.com\\\/wp-content\\\/litespeed\\\/avatar\\\/d02cbc4e23c747e6659cd45907173c8f.jpg?ver=1775948152\",\"url\":\"https:\\\/\\\/sarmiento24h.com\\\/wp-content\\\/litespeed\\\/avatar\\\/d02cbc4e23c747e6659cd45907173c8f.jpg?ver=1775948152\",\"contentUrl\":\"https:\\\/\\\/sarmiento24h.com\\\/wp-content\\\/litespeed\\\/avatar\\\/d02cbc4e23c747e6659cd45907173c8f.jpg?ver=1775948152\",\"caption\":\"sarmiento24h@gmail.com\"},\"sameAs\":[\"https:\\\/\\\/sarmiento24h.com\"],\"url\":\"https:\\\/\\\/sarmiento24h.com\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales? - Sarmiento24h","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sarmiento24h.com\/?p=131932","og_locale":"es_ES","og_type":"article","og_title":"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales? - Sarmiento24h","og_description":"Para una industria que sol\u00eda sobornar a&#46;&#46;&#46;","og_url":"https:\/\/sarmiento24h.com\/?p=131932","og_site_name":"Sarmiento24h","article_publisher":"https:\/\/facebook.com\/s24hnoticias","article_published_time":"2026-04-17T20:19:02+00:00","og_image":[{"url":"https:\/\/media.es.wired.com\/photos\/69e165e5216a3791e8926a80\/16:9\/w_1280,c_limit\/Geese-Psyop-Culture-2250514351.jpg","type":"","width":"","height":""}],"author":"sarmiento24h@gmail.com","twitter_card":"summary_large_image","twitter_creator":"@sarmiento24h","twitter_site":"@sarmiento24h","twitter_misc":{"Escrito por":"sarmiento24h@gmail.com","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/sarmiento24h.com\/?p=131932#article","isPartOf":{"@id":"https:\/\/sarmiento24h.com\/?p=131932"},"author":{"name":"sarmiento24h@gmail.com","@id":"https:\/\/sarmiento24h.com\/#\/schema\/person\/d653a59725ad629a7e0429af7b939d4d"},"headline":"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales?","datePublished":"2026-04-17T20:19:02+00:00","mainEntityOfPage":{"@id":"https:\/\/sarmiento24h.com\/?p=131932"},"wordCount":564,"publisher":{"@id":"https:\/\/sarmiento24h.com\/#organization"},"image":{"@id":"https:\/\/sarmiento24h.com\/?p=131932#primaryimage"},"thumbnailUrl":"https:\/\/sarmiento24h.com\/wp-content\/uploads\/2026\/04\/el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales.jpg","articleSection":["Tecnologia"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/sarmiento24h.com\/?p=131932","url":"https:\/\/sarmiento24h.com\/?p=131932","name":"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales? - Sarmiento24h","isPartOf":{"@id":"https:\/\/sarmiento24h.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sarmiento24h.com\/?p=131932#primaryimage"},"image":{"@id":"https:\/\/sarmiento24h.com\/?p=131932#primaryimage"},"thumbnailUrl":"https:\/\/sarmiento24h.com\/wp-content\/uploads\/2026\/04\/el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales.jpg","datePublished":"2026-04-17T20:19:02+00:00","breadcrumb":{"@id":"https:\/\/sarmiento24h.com\/?p=131932#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sarmiento24h.com\/?p=131932"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sarmiento24h.com\/?p=131932#primaryimage","url":"https:\/\/sarmiento24h.com\/wp-content\/uploads\/2026\/04\/el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales.jpg","contentUrl":"https:\/\/sarmiento24h.com\/wp-content\/uploads\/2026\/04\/el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales.jpg","width":1280,"height":720},{"@type":"BreadcrumbList","@id":"https:\/\/sarmiento24h.com\/?p=131932#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sarmiento24h.com\/"},{"@type":"ListItem","position":2,"name":"\u00bfEl \u00e9xito de Geese es el resultado de una operaci\u00f3n psicol\u00f3gica orquestada en redes sociales?"}]},{"@type":"WebSite","@id":"https:\/\/sarmiento24h.com\/#website","url":"https:\/\/sarmiento24h.com\/","name":"Sarmiento24h","description":"","publisher":{"@id":"https:\/\/sarmiento24h.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sarmiento24h.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/sarmiento24h.com\/#organization","name":"Sarmiento24h","url":"https:\/\/sarmiento24h.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sarmiento24h.com\/#\/schema\/logo\/image\/","url":"https:\/\/sarmiento24h.com\/wp-content\/uploads\/2025\/12\/AddText_12-16-10.30.52.jpg","contentUrl":"https:\/\/sarmiento24h.com\/wp-content\/uploads\/2025\/12\/AddText_12-16-10.30.52.jpg","width":1220,"height":324,"caption":"Sarmiento24h"},"image":{"@id":"https:\/\/sarmiento24h.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/facebook.com\/s24hnoticias","https:\/\/x.com\/sarmiento24h"]},{"@type":"Person","@id":"https:\/\/sarmiento24h.com\/#\/schema\/person\/d653a59725ad629a7e0429af7b939d4d","name":"sarmiento24h@gmail.com","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/sarmiento24h.com\/wp-content\/litespeed\/avatar\/d02cbc4e23c747e6659cd45907173c8f.jpg?ver=1775948152","url":"https:\/\/sarmiento24h.com\/wp-content\/litespeed\/avatar\/d02cbc4e23c747e6659cd45907173c8f.jpg?ver=1775948152","contentUrl":"https:\/\/sarmiento24h.com\/wp-content\/litespeed\/avatar\/d02cbc4e23c747e6659cd45907173c8f.jpg?ver=1775948152","caption":"sarmiento24h@gmail.com"},"sameAs":["https:\/\/sarmiento24h.com"],"url":"https:\/\/sarmiento24h.com\/?author=1"}]}},"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/sarmiento24h.com\/wp-content\/uploads\/2026\/04\/el-exito-de-geese-es-el-resultado-de-una-operacion-psicologica-orquestada-en-redes-sociales.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=\/wp\/v2\/posts\/131932","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=131932"}],"version-history":[{"count":0,"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=\/wp\/v2\/posts\/131932\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=\/wp\/v2\/media\/131933"}],"wp:attachment":[{"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=131932"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=131932"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sarmiento24h.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=131932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}