{"id":96245,"date":"2026-03-31T22:17:45","date_gmt":"2026-03-31T22:17:45","guid":{"rendered":"https:\/\/noticiassin.com\/?p=1973132"},"modified":"2026-03-31T22:17:45","modified_gmt":"2026-03-31T22:17:45","slug":"medio-maraton-claro-convierte-el-deporte-en-accion-sostenible-al-reciclar-mas-de-18-mil-botellas-plasticas","status":"publish","type":"post","link":"https:\/\/sarmiento24h.com\/?p=96245","title":{"rendered":"Medio Marat\u00f3n Claro convierte el deporte en acci\u00f3n sostenible al reciclar m\u00e1s de 18 mil botellas pl\u00e1sticas"},"content":{"rendered":"<p><strong>Santo Domingo. \u2013<\/strong> El Medio Marat\u00f3n <strong>Claro 2026<\/strong> no solo volvi\u00f3 a hacer historia como la carrera m\u00e1s grande de la <strong>Rep\u00fablica Dominicana<\/strong>, con 6,200 participantes, sino que tambi\u00e9n consolid\u00f3 su compromiso con el medioambiente al recuperar 18,194 botellas pl\u00e1sticas para reciclaje, transformando el deporte en una plataforma de impacto sostenible.<\/p>\n<p>Este resultado forma parte de una visi\u00f3n integral que busca que cada edici\u00f3n del evento no solo promueva la salud y el bienestar, sino tambi\u00e9n la conciencia ambiental y la responsabilidad colectiva entre miles de corredores y sus familias.<\/p>\n<p>Gracias a la correcta gesti\u00f3n de estos residuos, se logr\u00f3 evitar la emisi\u00f3n de 1,245 kilogramos de di\u00f3xido de carbono (CO\u2082e), seg\u00fan la <strong>Agencia de Protecci\u00f3n Ambiental de Estados Unidos<\/strong> (EPA); y un ahorro estimado de 15,000 litros de agua, ya que el reciclaje de este material requiere menos recursos h\u00eddricos que la producci\u00f3n de pl\u00e1stico nuevo.<\/p>\n<h2 class=\"wp-block-heading\">Impacto Ambiental del Evento<\/h2>\n<p>Adem\u00e1s, esta edici\u00f3n registr\u00f3 una reducci\u00f3n del 12% en el uso de botellas pl\u00e1sticas, impulsada por la incorporaci\u00f3n de botellas reutilizables en el kit de los corredores, fortaleciendo as\u00ed el enfoque preventivo y educativo del evento.<\/p>\n<p>Para hacer posible este esfuerzo, se despleg\u00f3 una log\u00edstica eficiente con m\u00e1s de 70 contenedores y 15 super sacos ubicados en los puntos de hidrataci\u00f3n a lo largo del <strong>Malec\u00f3n<\/strong> de <strong>Santo Domingo<\/strong>, facilitando la correcta recolecci\u00f3n de residuos.<\/p>\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"1280\" src=\"https:\/\/sarmiento24h.com\/wp-content\/uploads\/2026\/03\/medio-maraton-claro-convierte-el-deporte-en-accion-sostenible-al-reciclar-mas-de-18-mil-botellas-plasticas.jpg\" alt class=\"wp-image-1973136\" srcset=\"https:\/\/sarmiento24h.com\/wp-content\/uploads\/2026\/03\/medio-maraton-claro-convierte-el-deporte-en-accion-sostenible-al-reciclar-mas-de-18-mil-botellas-plasticas.jpg 960w, https:\/\/sarmiento24h.com\/wp-content\/uploads\/2026\/03\/medio-maraton-claro-convierte-el-deporte-en-accion-sostenible-al-reciclar-mas-de-18-mil-botellas-plasticas-1.jpg 768w, https:\/\/sarmiento24h.com\/wp-content\/uploads\/2026\/03\/medio-maraton-claro-convierte-el-deporte-en-accion-sostenible-al-reciclar-mas-de-18-mil-botellas-plasticas-2.jpg 1200w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\"><\/figure>\n<p>A esto se sum\u00f3 el compromiso de 52 voluntarios de la Red de Voluntarios <strong>Claro<\/strong>, <strong>NUVI<\/strong> y <strong>Planeta Azul<\/strong>, quienes acompa\u00f1aron activamente la jornada en las rutas de 5, 10 y 21 kil\u00f3metros, acumulando m\u00e1s de 400 horas de voluntariado, lo que representa un crecimiento de m\u00e1s de un 65 % respecto al a\u00f1o anterior.<\/p>\n<h2 class=\"wp-block-heading\">Participaci\u00f3n y Voluntariado<\/h2>\n<p>Omar Acosta, vicepresidente de Mercadeo y Comunicaciones Corporativas de <strong>Claro Dominicana<\/strong>, destac\u00f3 el impacto de esta plataforma en el desarrollo sostenible del pa\u00eds.<\/p>\n<p>El <strong>Medio Marat\u00f3n Claro<\/strong> demuestra que los grandes eventos pueden ser motores de cambio. Esta plataforma nos permite integrar deporte, comunidad y sostenibilidad, generando un impacto positivo a escala pa\u00eds y promoviendo una cultura de bienestar y responsabilidad ambiental que trasciende el evento\u201d, afirm\u00f3.<\/p>\n<h3 class=\"wp-block-heading\">Econom\u00eda Circular y Reciclaje<\/h3>\n<p>Las botellas recolectadas ser\u00e1n recicladas a trav\u00e9s del <strong>Sistema Integrado de Gesti\u00f3n de Residuos NUVI<\/strong>, permitiendo su transformaci\u00f3n en nuevas botellas y promoviendo la econom\u00eda circular en el pa\u00eds.<\/p>\n<p>Asimismo, <strong>Pilar Hach\u00e9<\/strong>, directora de Relaciones Corporativas y Sustentabilidad de <strong>Claro Dominicana<\/strong>, explic\u00f3 que los resultados responden a un modelo de gesti\u00f3n ambiental estructurado dentro del evento.<\/p>\n<ul class=\"wp-block-list\">\n<li>Este resultado es posible gracias a una planificaci\u00f3n integral que abarca desde la reducci\u00f3n en el uso de pl\u00e1sticos, mediante la incorporaci\u00f3n de botellas reutilizables, hasta la instalaci\u00f3n de puntos de recolecci\u00f3n estrat\u00e9gicamente ubicados y el acompa\u00f1amiento de voluntarios en toda la ruta, garantizando la correcta separaci\u00f3n y valorizaci\u00f3n de los residuos generados durante la carrera\u201d, se\u00f1al\u00f3.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading\">Inclusi\u00f3n y Sostenibilidad<\/h3>\n<p>El Medio Marat\u00f3n <strong>Claro<\/strong>, que re\u00fane participantes de m\u00e1s de 35 nacionalidades y conecta a miles de familias dominicanas, se consolida as\u00ed como una plataforma que trasciende lo deportivo, integrando valores de inclusi\u00f3n, bienestar y sostenibilidad en una experiencia que inspira y moviliza.<\/p>\n<p>Con iniciativas como esta, <strong>Claro Dominicana<\/strong> reafirma su liderazgo como empresa comprometida con el desarrollo sostenible del pa\u00eds, impulsando acciones que fortalecen la conexi\u00f3n con las personas y contribuyen a construir una <strong>Rep\u00fablica Dominicana<\/strong> m\u00e1s consciente, saludable y sostenible.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Santo Domingo. \u2013 El Medio Marat\u00f3n Claro&#46;&#46;&#46;<\/p>\n","protected":false},"author":1,"featured_media":96246,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-96245","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - 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